Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

FTC Closes Investigation Involving a Social Media Promotion

As we've posted before, if a company provides incentives to a consumer in order to encourage the consumer to promote the company’s products, the consumer is required to disclose those incentives. It’s not just the…

FTC Updates .com Disclosures Guide to Address Mobile Viewing and Space-Constrained Ads

On Tuesday, the Federal Trade Commission announced final revisions to the guidance it gives to advertisers on how to keep endorsement, testimonial, and other digital ads in compliance with the FTC Act, ".com…

President Obama To Designate Edith Ramirez as Chairman of the FTC

As announced yesterday, President Obama plans to name Edith Ramirez, a Democrat and current Federal Trade Commission (“FTC”) Commissioner, to serve as Chairman of the FTC, effective March 4, 2013. This appointment…

Edith Ramirez To Be Named FTC Chairwoman

News media outlets are reporting that President Obama will name Edith Ramirez as Chairwoman at the Federal Trade Commission. Ramirez, a Democrat who joined the FTC as a Commissioner in 2010 after working in private…

FTC Settles Claims of Privacy-By-Design Unfairness and Deception With Mobile Device Manufacturer

Consistent with the FTC’s laser focus on mobile privacy, the Commission today announced its latest privacy law enforcement action – this time against a mobile device manufacturer. Today’s announcement, with HTC…