Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

In Pricing Case, California Court Determines Meaning of "Free" Shipping

In the Overstock.com case described in the post yesterday, the plaintiff also argued that Overstock’s representations that shipping was “free” or “only $2.95” violated California’s False Advertising Law because the…

California Court Imposes $6.82 Million Civil Penalty in Comparative Pricing Action

Still recovering from the holiday sales? If you’re a retailer or a manufacturer pricing your own products, don’t forget about the state laws governing promotional pricing and deceptive pricing claims. The state of…