Ad Law Access
Google+ Opens Up to Companies, But Prohibits Promotions
This week, Google launched Google+ Pages, a place where companies can post content and interact with consumers. In many ways, Google+ Pages is similar to Facebook Pages, but it also includes some unique functionality…
Parties Reach Settlement Over Text-to-Win Sweepstakes
In 2007, several companies offered text-to-win sweepstakes in conjunction with the American Idol, The Apprentice, Deal or No Deal, and 1 vs. 100 television shows. Soon thereafter, plaintiffs filed class action…
Indiana Supreme Court Rules NCAA Did Not Violate Lottery Laws
Last year, we posted about a lawsuit alleging that the NCAA’s method of distributing Final Four tickets was an unlawful lottery. According to the complaint, each person who applied for tickets could submit an…
Facebook Issues New Promotions Guidelines
Yesterday, Facebook modified the Guidelines that govern how companies can run or advertise sweepstakes, contests, and other promotions on the Facebook platform. Following is a summary of the key provisions: …
FTC Settles with Company that Used Sweepstakes to Get Around Do-Not-Call Rules
This afternoon, the FTC announced that the manufacturer of Rascal Scooters has agreed to pay $100,000 to settle charges that it illegally called millions of consumers whose phone numbers were on the national Do Not…