Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

BBB Online Interest-Based Advertising Accountability Program Issues Compliance Warning Regarding Enhanced Notice

On Monday, the Council of Better Business Bureaus (“BBB”) Online Interest-Based Advertising Accountability Program (the “Program”) announced that it had closed its investigation of seven companies that allegedly failed…

Express Written Consent Requirement for Telemarketing Calls and Texts to Take Effect October 16, 2013

New rules issued by the Federal Communications Commission ("FCC") last year are about to take effect. These rules will make it more difficult for businesses to make telemarketing calls and texts to wireless customers…

California Expands Online Privacy Protections, Requiring "Do Not Track" Disclosures and Imposing New Breach Notification Requirements

On September 27, California Governor Jerry Brown signed into law two bills that expand online privacy protections for California consumers. Both will take effect January 1, 2014. The first, AB 370, amends the…

Ready for Changes to COPPA? Industry Responds With New Compliance Tools

Two industry organizations announced new initiatives designed to help mobile app developers comply with revisions to the Children’s Online Privacy Protection Act (“COPPA”) Rule, which take effect today. Today, the…

So There's Been a Data Breach: What Will That Cost?

It’s well-known that most companies collect, store and use the personal information of their customers and employees. This is valuable and proprietary information and most companies take steps to safeguard this…