Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Fears of Future Identity Theft Generally Not Sufficient To Establish "Actual Damages" In A Lawsuit

Over the last few years, incidents involving disclosures of personal information by consumer financial service providers have been big news, ranging from the theft of laptop computers containing social security…

NAACP To File Subprime Suits Against Wells Fargo and HSBC

The latest class action complaints alleging improper subprime lending practices are due to be filed against two banks today. The NAACP plans to file separate class action lawsuits today against Wells Fargo and HSBC.…

Use Of Customer Information For Data Mining May Be A Violation Of California Constitutional Right To Privacy

If you or your company have a loyalty program or collect customer information in any form, and reverse data mine for additional customer information, you face the risk of being sued in California for a violation of the…

Reminder! All California Businesses That Accept Credit And Debit Cards Now Must Truncate Credit Card Information On All Transaction Receipts

As of January 1, 2009, and in contrast to federal law, California Civil Code Section 1747.09 requires that no more than the last five digits of a credit or debit card number be printed on both the…

Congress Moves to Supplement Fed on Credit Cards

In yet another reminder to credit card providers that they need to continue monitoring government attempts to legislate and regulate credit card products, services and policies, two pieces of credit card legislation…