Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Federal Reserve Issues Gift Card Rules

Last week, the Federal Reserve Board announced final rules that restrict the application of fees and expiration dates to store gift cards, gift certificates, and general-use prepaid cards. The rules are issued under…

Maine Committee Votes to Repeal Law Prohibiting Marketing to Children

This month, a Maine legislative committee voted to repeal a controversial online marketing law that was enacted just last year. Among other things, the law, entitled “ An Act To Prevent Predatory Marketing Practices…

FDA's New Guidance for Industry on Submitting a Report for Multiple Facilities to the Reportable Food Electronic Portal as Established by the Food and Drug Administration Amendments Act of 2007

This post was written by Sarah Roller On March 25, 2010, FDA announced its new guidance for industry entitled, “ Guidance for Industry on Submitting a Report for Multiple Facilities to the Reportable Food Electronic…

Washington State Enacts PCI Bill

Washington has enacted a statute, which we first discussed in a prior blog post, to provide financial institutions with a cause of action against certain entities involved in payment card transactions that fail to…

Update: California Supreme Court Agrees to Review Issue of Whether Collecting Customer Zip Codes and Reverse Data Mining for Additional Customer Information Violates California's Song-Beverly Credit Card Act

If you or your company collect zip codes in California as part of a loyalty program or otherwise, and reverse data mine for additional customer information, you should be aware that the California Supreme Court…