Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Environmental Claims - Summary of the Green Guides

The FTC provided a summary of their Green Guides available here .

Questions and Answers on Advertising Law

Over the past year, several companies have entered into high-profile settlements with the FTC over allegations that their products didn’t work as advertised. For example, Skechers agreed to pay $40 million to settle…

FTC Settlement Targets Web-Tracking Company

The Federal Trade Commission (FTC) announced that Compete Inc., a web analytics company, agreed to settle allegations that it engaged in unfair and deceptive practices by collecting personal data without disclosing the…

Register Today for the Kelley Drye Webinar "The Smartphone Revolution"

Mobile marketing, sweepstakes and services, including location-based services, are governed by an alphabet soup of statutes and regulations: TCPA, COPPA, CAN-SPAM, CPNI, etc. To complicate compliance even further,…

New York AG Issues Best Practices for Cause Marketing

It's Breast Cancer Awareness Month, so pink adorns store shelves, NFL players and coaches, and even the White House (for a night). To help support awareness, marketers often sell specially-marked products and donate a…