Ad Law Access
Edith Ramirez To Be Named FTC Chairwoman
News media outlets are reporting that President Obama will name Edith Ramirez as Chairwoman at the Federal Trade Commission. Ramirez, a Democrat who joined the FTC as a Commissioner in 2010 after working in private…
Best Practices for E-Mail Marketing
If you work with e-mail marketing—whether you’re putting together the content, reviewing the images and links for accuracy, or conducting a final copy and legal review—you already know that your commercial message must…
FTC Settles Claims of Privacy-By-Design Unfairness and Deception With Mobile Device Manufacturer
Consistent with the FTC’s laser focus on mobile privacy, the Commission today announced its latest privacy law enforcement action – this time against a mobile device manufacturer. Today’s announcement, with HTC…
Strategies for Avoiding Big Privacy "Don'ts" with Personal Data
On February 27, I will be speaking at the Strata Conference – Making Data Work, in Santa Clara, Calif. My presentation will outline best practices and learning lessons to describe how companies, no matter where they…
The Most Important Consumer Protection Developments of 2012
William C. MacLeod Announces the Jodie Awards It was the biggest year in history for one type of advertising – the pitches for political campaigns. That territory may still be the Wild, Wild West as far as consumer…