Ad Law Access
FTC Attempts to Sharpen the Blurred Lines of Native Ads at Workshop
Yesterday, the FTC held a workshop to discuss legal issues surrounding the blending of ads with other content in digital media — sometimes called “native advertising” or “sponsored content.” From a marketing…
Happy Birthday? FTC Commissioners Testify Before House Subcommittee as Commission Turns 100
Yesterday morning, the House Energy & Commerce Committee’s Subcommittee on Commerce, Manufacturing, and Trade held a hearing, “The FTC at 100: Where Do We Go From Here?” The Subcommittee, chaired by Rep. Lee Terry…
Accountability Program Issues Six Decisions on OBA Practices
Last week, the Online Interest-Based Advertising Accountability Program announced the results of inquiries it had conducted to determine whether six companies were in compliance with the Self-Regulatory Principles for…
Hacking Your…Oven? FTC Conducts Workshop on “Internet of Things”
Yesterday, the Federal Trade Commission (FTC) held an information gathering workshop entitled the “ Internet of Things: Privacy & Security in a Connected World .” The purpose of the workshop was to explore consumer…
Blurred Lines: The Legal Risks Surrounding Native Advertising
This afternoon, the FTC announced the panelists for its upcoming workshop on Native Advertising. The term “native advertising” generally refers to ads that are presented in the native format of the website,…