Ad Law Access
Advertising Health Claims Can Get You Burned
Today, Ad Age spotlighted e-cigarette brand NJoy’s new advertising campaign and noted that it comes close to making prohibited health claims. The tagline for the new campaign is “friends don’t let friends smoke”…
Advertising Law for Dogs
We’ve previously discussed principles to consider when advertising foods, drinks, and supplements. A decision issued by the NAD last week gives us an opportunity to see how those principles play out in ads for pet…
NAD Filing Fees to Increase in January
Last week, the NAD announced that the fee to file a challenge will increase by $5,000 across the board and that the tiered filing-fee structure will be simplified. Under the new schedule, the filing fee for CBBB…
Drink Maker Settles Over Misleading Ads
Last week, the New York Attorney General announced a settlement with Abbott Laboratories over an advertising campaign for its Pediasure SideKicks drinks. The AG determined that the campaign conveyed the misleading…
FTC Settles With Android Mobile App Developer Over Material Omission About Data Collection
Yesterday, the FTC announced yet another privacy law enforcement action in the mobile arena. An Android mobile application developer has agreed to settle the Commission’s claims alleging that the application, which…