Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

FTC Sends Warning Letters to Ten MLMs about COVID-related Product and Earnings Claims

Last week, the FTC sent warning letters to ten multi-level marketing companies alleging that the companies failed to stop their participants from making deceptive product and earnings claims related to COVID-19. The…

The CCPA Non-Discrimination Right, Explained

The California Consumer Privacy Act ( CCPA ) provides consumers with a right to non-discrimination when they exercise other privacy rights guaranteed by the law, such as the right to access, delete, or opt out of the…

Arbitration of CCPA Claims

Recent putative consumer class action cases filed against Ring and Zoom raise allegations under the California Consumer Privacy Act (“CCPA”) and are likely to be the first battlegrounds over the CCPA’s potential…

Supreme Court Confirms Profits Remedy in Trademark Cases is Not Conditioned on Proof of Willfulness

Yesterday, the Supreme Court issued a much-awaited opinion holding that a plaintiff is not required to prove willful infringement in order to seek a trademark infringer’s profits under the Lanham Act . This decision…

Earth Day 2020: Fashion Brands Continue Focus on Green Marketing

To celebrate the 50 th Anniversary of Earth Day this week, we look at the increasingly pressing topic of green marketing in the fashion industry. Recent studies have shown that environmentally conscious consumers…