Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Food Litigation and Regulatory Highlights – January 2021

Kelley Drye

Welcome to our monthly digest of litigation and regulatory highlights impacting the food and beverage industry. As it has been for many months, the story was mostly about what’s going on in the food court. Let’s take a…

Dietary Supplement and Personal Care Products Regulatory Highlights – January 2021

Kelley Drye

Welcome to our monthly roundup of regulatory and litigation highlights impacting the dietary supplement and personal care products industries. NAD NAD tackled substantiation for “ #1 Dermatologist Recommended ”…

NAD Considers Meaning of “Best Possible” Claims

Comcast recently challenged a number of claims that AT&T made about its Wi-Fi services in two blog posts on the AT&T website. The posts claimed that the company provided the “best possible Wi-Fi experience,” the “best…

NAD Considers Context in Puffery Argument

Stokely-Van Camp (or “SVC”), the makers of Gatorade, recently challenged claims made by BodyArmor about its SuperDrink and Lyte sports drinks, including banners with the following text: The only sports drink. No…

NAD Addresses Disclosures on Influencer TikTok Videos

In its Disclosures 101 for Social Media Influencers guide, the FTC recommended that when an influencer promotes a brand in a video, the influencer should disclose any connection it has to the brand in the video itself.…