Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

FTC Settlement Provides Detailed Guidance on Influencer Campaigns

This morning, the FTC announced that Teami – a company that sells teas and skincare products – agreed to settle charges that it promoted its products using deceptive health claims and endorsements by influencers who…

FTC Seeks Public Comment on Endorsement Guides

This morning, the FTC announced that it is seeking public comment on whether to make changes to its Endorsement Guides as part of the agency’s systematic review of all current rules and guides. The Guides were first…

Ad Law Access Podcast: Sweepstakes and Contests

On the latest episode of the Ad Law Access Podcast, Kelley Drye has a discussion of promotions. The podcast provides this Taylor Swift contest as an example of how things can go wrong. For additional…

Casper Flags Its Use of Influencers as a Risk

When Casper launched in 2014, it set out to disrupt the mattress industry. Not only did they change the way mattresses were sold, the company changed the way mattresses were advertised. Among other things, Casper hired…

2019 Selected Top Ad Law Access Reads and Listens

In 2019, Ad Law Access published 124 stories on a wide range of topics. However, two topics stood out above the others: California Consumer Privacy Act (CCPA) CCPA was far and away the most popular topic of 2019…