Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

NY Lawmakers Introduce Sustainability Requirements for Fashion Industry

Last week, New York lawmakers announced a bill aimed at imposing sustainability reporting requirements on the fashion industry. If passed, the Fashion Sustainability and Social Accountability Act would generally…

Where to Find More Info on the FTC’s Top Rules for 2022

Last week, Jessica Rich wrote about the FTC’s rulemaking plans for 2022 . Make sure you read that post for a detailed analysis of what the Commission is planning. As we looked at which of those topics have…

New NAD Case Addresses Green Claims in Fashion Industry - Part 2

In a post last week, we looked at NAD’s review of Everlane’s green claims relating to the company’s use of recycled plastic in its products and its aspirational goals to remove virgin plastic from its entire supply…

New NAD Case Addresses Green Claims in Fashion Industry: Part 1

As fashion companies begin to make more claims about what they are doing to help the environment, they need to make sure they’re in good position to support those claims with strong evidence. We previously posted about…

California Imposes New Restrictions on Recyclability Claims

Last week, California’s Governor signed a law that will likely impose significant limitations on companies’ abilities to make recyclability claims or use the popular “chasing arrows” symbol in California. The law…