Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

“Throttled” Motion to Dismiss; FTC Case Against AT&T for “Unlimited” Data Promises Continues

On March 31 st, a federal judge in California District Court issued an Order denying AT&T's motion to dismiss the Federal Trade Commission's (FTC’s) lawsuit against the company concerning its advertising and business…

Senate Unanimously Approves “Internet of Things” Resolution

While the broader issues of consumer privacy and data security remain hot topics, Congress and government enforcers have focused particular zeal on emerging technologies. Just this week, the Senate unanimously passed a…

FTC Enforcement Targets BMW Warranties

The Federal Trade Commission (“FTC”) announced last week that it reached a settlement with BMW of North America, LLC, (“BMW”) regarding the maintenance and repair warranty that BMW’s MINI Division provided consumers.…

Reauthorization of MOU Between CFPB and FTC Promotes Regulatory "Harmony"

The Federal Trade Commission (“FTC”) and the Consumer Financial Protection Bureau (“CFPB”) announced on March 12 the reauthorization of the Memorandum of Understanding (“MOU”) entered into by the two agencies on…

FTC Settlement Addresses Incentivized Reviews

Consumers often read reviews before buying a product or signing up for a service. Because of that, many companies closely monitor what consumers say about them online, and even take steps to generate positive buzz. One…