Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

All Eyes on Homeopathics: FTC Workshop Signals Targeted Regulatory Scrutiny of Homeopathic Products

Kelley Drye

On Tuesday, the Federal Trade Commission “FTC” announced it will be hosting a workshop in September to evaluate advertising for over-the-counter homeopathic products. Homeopathy is an alternative medicine practice…

Wet Wipes Manufacturer Must Back Up Its Flushing Claims (And Not Consumers’ Plumbing)

On May 18, 2015, the FTC announced a settlement with Nice-Pak Products, Inc., concerning claims that its moist wipes are "flushable," "break apart after being flushed," and are "safe" for sewer and septic systems.…

Decision Highlights Questions Over Substantiation for Weight Loss Claims

The Eleventh Circuit recently issued a decision in an contempt proceeding against Hi-Tech Pharmaceuticals and several individuals. The case highlights the ongoing debate over whether clinical trials are required for…

FTC Settles with Retail Tracking Company that Made Privacy Policy Promises It Couldn't Keep

Last week, the Federal Trade Commission announced its first settlement with a retail tracking company, resolving allegations that Nomi Technologies, Inc., a micro-location platform that provides analytics services to…

Claiming Safe Harbor on Your Website? Recent FTC Enforcements Provide Some Lessons About Certification Lapses

The Federal Trade Commission (“FTC”) announced on Monday two more Safe Harbor-related settlements with two companies for misrepresenting their participation in the U.S.-EU Safe Harbor framework, which is subject to the…