Ad Law Access
FTC Settlement Targets Web-Tracking Company
The Federal Trade Commission (FTC) announced that Compete Inc., a web analytics company, agreed to settle allegations that it engaged in unfair and deceptive practices by collecting personal data without disclosing the…
The Case of the Piggyback Class Action
In increasing numbers, courts have granted summary judgment to the defendants in (or dismissed) consumer class actions in which the plaintiffs have alleged that certain advertising claims are false, deceptive, and/or…
FTC Issues Revised Green Guides
Yesterday, the FTC issued a revised version of their Green Guides that is designed to help marketers ensure that claims about the environmental benefits of their products are truthful and not misleading. In revising…
Law Professor Joshua D. Wright Nominated to the FTC
On September 10, law professor Joshua D. Wright was nominated by President Obama to serve on the Federal Trade Commission. Dr. Wright is a professor at George Mason University (GMU) School of Law and holds a courtesy…
FTC Publishes Guide for Mobile App Developers
Yesterday, the FTC published a guide designed to help mobile app developers comply with advertising and privacy laws when marketing mobile apps. The guide doesn’t include new requirements — instead, it synthesizes many…