Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

FTC Continues to Scrutinize Children's Mobile Apps and Concludes Privacy Disclosures Are Insufficient

On December 10, the FTC issued the staff report, “Mobile Apps for Kids: Disclosures Still Not Making the Grade.” The report describes the results of a recent survey by FTC staff that examined the privacy disclosures…

FTC Hosts Workshop on Comprehensive Consumer Data Collection

Last week, the FTC hosted the public workshop, “The Big Picture – Comprehensive Online Data Collection,” which focused on the privacy concerns relating to the comprehensive collection of consumer online data by…

Watch Kelley Drye's "Smartphone Revolution" Webinar On Demand

Mobile marketing, sweepstakes and services, including location-based services, are governed by an alphabet soup of statutes and regulations: TCPA, COPPA, CAN-SPAM, CPNI, etc. To complicate compliance even further,…

Environmental Claims - Summary of the Green Guides

The FTC provided a summary of their Green Guides available here .

Questions and Answers on Advertising Law

Over the past year, several companies have entered into high-profile settlements with the FTC over allegations that their products didn’t work as advertised. For example, Skechers agreed to pay $40 million to settle…