Ad Law Access
FTC Staff Issues FAQs on the “Fake Review” Rule
As we noted in a previous post, the FTC’s Rule on the Use of Consumer Reviews and Testimonials, which went into effect on October 21, 2024, addresses deceptive conduct involving consumer reviews and testimonials and…
What to Expect at the FTC Pre and Post-Inauguration
With the election decided, the speculation has begun. In our area of the law, that means a number of things, including what will happen at the FTC – with the current Commission and Chair Khan, with recently announced…
Amidst AI Crackdown Hype, FTC Stakes Out Aggressive New Position on Unfairness and Means and Instrumentalities Liability
Much has already been said and written about the FTC’s recent enforcement initiative, dubbed “Operation AI Comply.” The coordinated sweep announced last month involved five separate FTC enforcement actions against…
Why Dissenting Statements by FTC Commissioners Matter
Last week, the FTC, by a 3-2 vote along party lines, adopted its click-to-cancel rule, which purports to make it easier to cancel gym memberships, streaming services, and the like. [We wrote about it here .] The final…
FTC Finalizes “Click to Cancel” Rule; Brings Vast Changes and New Risks to Subscription Plans, Repeat Delivery Offers
FTC Finalizes "Click to Cancel" Rule, Introducing Major Changes for Subscription Services
The FTC has released its final rule on negative option marketing, mandating clear disclosures, express consent, and easy cancellation ("Click to Cancel") for subscription plans. This new rule impacts all businesses offering auto-renewals, free trials, and repeat delivery services, significantly altering compliance requirements. Learn about the key provisions and how they may affect your business.