Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

Settlement with Indoor Tanning Association Regarding Claims Characterizing Disease Risks for Tanning and Vitamin D Supplements

On May 19, 2010, the Federal Trade Commission (FTC) approved a final settlement order with the Indoor Tanning Association charging that the association exaggerated the health benefits of indoor tanning and…

Ralph's and the Kroger Company Accused of Overcharging Consumers

A recent lawsuit filed by the Los Angeles City Attorney's office should serve as a good reminder to retailers and manufacturers to comply with state and local weights and measures statutes. Last week the city filed a…

FDA Seeks Public Comment on Front-Of-Package Labeling

Kelley Drye

The Food and Drug Administration (“FDA”) issued a notice last week seeking public comment and consumer research data in support of the agency’s initiative to improve the usefulness of nutrition information provided to…

FTC Initiative Promotes Advertising Literacy for Kids

The Federal Trade Commission has launched a multi-media campaign through the website www.admongo.gov to educate children and teens, ages 8 to 12, about advertising. With “tweens” becoming a larger and more important…

Best Buy Files a Lawsuit Accusing a Competitor of Falsely Advertising "Lowest Prices"

Last week, Best Buy filed a lawsuit against Ultimate Electronics over ads that compare Best Buy’s prices to Ultimate’s prices. According to the complaint filed in a Minnesota federal court, Ultimate’s ads make…