Ad Law Access

Updates on advertising law and privacy law trends, issues, and developments

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Please Note: The host of the Ad Law Access blog is making some technical improvements to how email notifications are sent. If you have signed up to receive email alerts, you will need to reconfirm to receive future…

NAD Recommends Advertisers Discontinue "Like Free" Claims

One of the most powerful tools in a marketer’s arsenal is the word “free.” And it’s precisely because that word is so powerful, that consumers, regulators, and competitors, closely scrutinize how the word is used in…

FDA Seeks Public Comment on Nutritional Disclosures in Retail Food Outlets

Kelley Drye

Last week, the Food and Drug Administration (FDA) took the first steps needed to implement the new restaurant food labeling requirements of the Federal Food, Drug & Cosmetic Act (FDCA), requesting public comment on a…

GAO Submits Congressional Testimony Entitled "Herbal Dietary Supplements: Examples of Deceptive or Questionable Marketing Practices and Potentially Dangerous Advice"

This post was written by Dana B. Rosenfeld On May 26, 2010, the GAO submitted testimony to the U.S. Senate Special Committee on Aging, entitled “Herbal Dietary Supplements: Examples of Deceptive or Questionable…

Rockefeller Introduces Legislation to Rein-In Negative Option Internet Offers

On May 19, 2010, Senator John D. Rockefeller, Chairman of the U.S. Senate Committee on Commerce, Science, and Transportation, introduced legislation that may have a significant impact on Internet retailers offering…