Ad Law Access
New York Times Article Discusses Potential Liability for Celebrity Endorsements
A recent New York Times article discussed the FTC’s scrutiny of companies who engage celebrities to endorse their products in social media. The article serves as a timely reminder that this form of advertising, unless…
FTC Seeks Public Comment on Proposed Amendments to the Telemarketing Sales Rule
On May 21, the Federal Trade Commission (“FTC”) issued a Notice of Proposed Rulemaking (“NPRM”) regarding proposed amendments to the Telemarketing Sales Rule (“TSR”). Notably, the proposed changes would: (1) expressly…
NAI Releases Updated Code of Conduct for Online Behavioral Advertising
The Network Advertising Initiative (“NAI”) recently announced final updates to its 2013 Code of Conduct (“NAI Code”). The NAI Code is one of the leading industry self-regulatory codes of conduct governing online…
Kansas AG Action Offers Reminder That States Monitor Do-Not-Call Compliance
A few days ago, a Kansas state court entered a default judgment against Bullseye Target Marketing, a Missouri telemarketing company that solicited roofing business in Kansas, in an action brought by the Kansas Attorney…
FCC Opens the Door to Vicarious Liability for Third-Party Telemarketing Under Certain Conditions
On May 9, 2013, the Federal Communications Commission ruled that sellers may be held vicariously liable under the Telephone Consumer Protection Act (“TCPA”) for unlawful telemarketing by third parties under certain…