Ad Law Access
Potential New Online Privacy and Data Security Regulation in IN
The Indiana attorney general proposed legislation last Monday to impose strict requirements for the storage of sensitive data, reduce harm to consumers in the case of a data breach, and increase transparency of online…
BBB Accountability Program Warns Native Advertisers
Earlier this week, the BBB’s Online Interest-Based Advertising Accountability Program announced its first compliance warning concerning the use of interest-based advertising in native advertising. “Native advertising”…
FTC Clarifies Standard for Clear and Conspicuous Disclosures
In late September 2014, the FTC announced its “Operation Full Disclosure” initiative, during which the agency sent warning letters to more than 60 companies addressing how the companies made disclosures in their…
FTC Sends Warning Letters on Disclosures
This week, the FTC announced that the agency had sent warning letters to more than 60 companies — including 20 of the 100 largest advertisers in the country — addressing how the companies make disclosures in ads.…
FTC v. Bayer: The Good News
The Department of Justice recently filed a motion in federal court against Bayer Corporation over advertising for its probiotic supplement, Phillips’ Colon Health. The DOJ alleges that Bayer lacks the "competent and…