Ad Law Access
Love Is a Many-Splendored Thing, but It’s Not an Ingredient
The Food and Drug Administration has made the news lately for disapproving a Massachusetts bakery's inclusion of "love" among the listed ingredients in its granola products. Nashoba Brook Bakery produces breads and…
Three Reasons “Natural” Class Actions Are Here to Stay
In a review of new class action cases filed against in 2017, we counted at least 11 actions in the food industry alone alleging that a product was not “natural” or “all-natural” as claimed in its advertising or…
What Does Tweeeeeting Mean for Advertisers?
This week, the news broke that tweets are likely getting longer. Twitter plans to extend the maximum length of a tweet from 140 to 280 characters, and has already rolled this feature out to selected users. What are the…
Government-Mandated Health Warnings in Sweetened Beverage Advertising Found Likely to Chill Protected Free Speech
On September 20, the Ninth Circuit blocked the City and County of San Francisco from implementing an ordinance that would have required health warnings on advertisements for beverages that contain one or more added…
Gatorade Lands in Hot Water by Encouraging Others to Avoid Water
This week, the California Attorney General announced a settlement involving allegations that Gatorade made misleading claims about the relative performance benefits of Gatorade and water in a mobile game that was…