How Chanel’s Trademark Infringement and False Advertising Win May Help Brands Protect Their Rights in the Resale Market

Andrea Calvaruso, Chair of Kelley Drye’s Trademark and Copyright practice, discusses the dynamics between intellectual property rights and the thriving market for pre-owned goods in Intellectual Property & Technology Law Journal. Andrea provides a summary of the trademark and false advertising lawsuit brought by Chanel against luxury reseller What Goes Around Comes Around and offers tips for brand owners to protect their rights in the resale market.

Read the full article here.