Wall Street Journal Cites John Villafranco

Partner John Villafranco was quoted in The Wall Street Journal in an article on retail marketers using deceptive pricing practices to drive sales, despite a new wave of related lawsuits.

​“Retail chains facing related lawsuits may argue they never intended to mislead consumers and that they struggle to comply with pricing regulations that vary from state to state,” said Villafranco, a partner who has represented defendants in similar false-advertising cases.

Read the full article here. (May require a subscription)