Incorporating Lessons from Recent Advertising Claims Class Actions Into Your Future Claims Substantiation Strategies

Special Counsel Katie Rogers will speak on Incorporating Lessons from Recent Advertising Claims Class Actions Into Your Future Claims Substantiation Strategies at ACI’s Advertising Claims Substantiation conference. This event will cover the recent decisions and takeaways from class action cases focused on advertising claims substantiation in 2023. This panel will examine instances in which claims were adjudicated as misleading, and analyze the extent of damages for misleading claims and explore how these actions can be avoided to prevent future advertising claims litigation.

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